Gardman Wild Bird Care Launch Stylish Poppy Bird Feeder with The Royal British Legion

gardmanFollowing the huge success of last year’s Royal British Legion poppy display at the Tower of London, Gardman Wild Bird Care, the leading garden products brand, has launched an official Royal British Legion Poppy Bird Feeder to raise £200,000 for the charity.

The Gardman Poppy Bird Feeder is in the iconic design of a red poppy, bringing style and colour to any garden display or outdoor space and is a perfect way for homeowners to show their support for one of the UK’s most recognisable charitable causes.
Gardman british legion seed mxThe Poppy Bird Feeder will retail at £6.99 and will be sold alongside Royal British Legion branded premium Wild Bird Seed Blend, ideal for introductory bird feeders and suitable for all year round feeding with universal appeal to a variety of different birds. The Wild Bird Seed Blend retails at £4.99 and £14.99 for 1.8kg and 12.55kg respective sizes.

These official Royal British Legion products will be available at all reputable garden centres nationwide including Homebase, B&Q, Choice and Nottcutts from August 2016.

Gardman will donate 50p for every sale of its Poppy Bird Feeder, 50p for each pack of 1.8kg bird feed and £1.50 per pack of its 12.55kgcharity Wild Bird Seed Blend. The brand hopes to raise donations in excess of £200,000 for the charity.

Gavin White, Consumer Brand Manager at Gardman Wild Bird Care, said: “The poppy is an iconic symbol in relation to our Armed Forces and we’re proud to be partnering with The Royal British Legion. We hope we can make a real difference to the Armed Forces community and their families through donations raised.”

“More than half of adults in the UK currently feed birds in their garden. We hope the Gardman Poppy Bird Feeder will encourage even more people to start helping our feathered friends. It’s striking poppy design make it the perfect garden ornament to show your support for the Royal British Legion and our charity Wild Bird Feed Blend is perfect for first time bird feeders.”

Louise Ajdukiewicz, Head of Corporate Partnerships at The Royal British Legion, says: “We are excited to be partnering with Gardman this year through the sale of Poppy Bird Feeders and Wild Bird Seed Blend. They are fantastic products and we are grateful to Gardman and its customers for their support.”

“The money raised through these will enable the Legion to continue its work providing vital care and support to members of the British Armed Forces past and present and their families.”

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