Stewart Garden, set to excite at GLEE 2017

Following on from a hugely successful 2016, Stewart Garden announces its attendance at Glee, the premier trade show for the garden and leisure industry.

The company, now over 70 years old, has a lot to be proud of and to celebrate. Stewart Garden, recently acquired by Keter Group BV, a leading global supplier of resin consumer products for the home and garden, looks forward to showcasing exciting new initiatives on its stand, 18K14-L15.

Stewart Garden is particularly proud of some big moments in the last year, consolidating its commitment to win.

Continued successful launch of new products

Launched in 2016, Stewart Garden strengthened its popular Varese planter family with a distinctive new low bowl planter. Available in Dark Brown and Alpine Grey colour options, the 60cm diameter Varese Low Bowl are available with a recommended retail price of £29.99.

The Versailles family of pewter effect planters further extended Stewart Garden’s offering to its decorative range.

Versailles echoes design themes often seen in formal, structured garden designs and planting arrangements where geometric shapes, symmetrical lines and neatly clipped edges prevail. Available in three shapes, 70cm Trough RRP (recommended retail price) £29.99, 32cm Round RRP £19.99, 32cm Square RRP £19.99.

Investing to support consumers and retailers through merchandising

In December 2016, Stewart Garden unveiled its first Shop in Shop branded installation in a retail outlet.

Created in partnership with Webbs of Wychbold, a flagship garden centre in Droitwich Spa, Worcestershire, the Stewart Garden Shop in Shop includes a stunning seasonal feature wall in a prominent position within the store.

Shop in Shop is part of Stewart Garden’s commitment to engage with consumers at retail shop floor level. As this is often where customers first encounter its products, the company sees this initiative as a great way to make the brand experience exciting.

Commitment to grow the successful Schools campaign

First launched in 2012, Stewart Garden Schools Campaign has engaged with over 500 schools nationwide, challenging pupils aged 6-11 years to get creative with Stewart Garden products. Schools taking part receive a garden kit to get their projects up and running. The winning school receives £1,000 to spend at its local garden centre.

Looking forward to Glee 2017, Andy Burns, managing director at Stewart Garden, said: “It’s been another fantastic year and we look forward to presenting many new products at the show. We’ll be announcing the winner of this year’s Stewart Garden Schools campaign and launching the 2018 campaign with a celebrity guest, details of which are to follow”.

Stewart Garden loves gardens. It’s a leading grow-your-own and contemporary garden lifestyle brand, the market leader in premium plastic flower planters, including self-watering plant containers, and the voice of authority in premium consumer propagation.

Stewart Garden is a proud UK manufacturer. Its products are available in over 1,600 outlets across the country, including DIY retailers such as B&Q, Homebase and Wilkinsons. They’re also widely stocked at garden centres such as Dobbies, Notcutts and Wyevale and in over 1,000 independent garden centres.

Glee 2017 takes place from 11 – 13 September at the NEC, Birmingham. To find out more, visit www.gleebirmingham.com.

For more information, visit stewart-garden.co.uk.

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